You’re ready to articulate your unique personal career journey, values and experience and it’s time to turn up the volume.
When you’re next, BIG professional move is on the horizon, this is the service for you. With the Reputation Amplifier, you’ll understand your unique value proposition, have the words to communicate it across all your channels and proactively position yourself as the expert in your field. This one is for the folks who have a big goal and won’t be denied.
By the end of this process, you will receive:
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A unique positioning statement that succinctly captures who you are, what you do, and the value you bring to any workplace.
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A personal brand brief outlining what differentiates you, your values, and your strengths.
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A compelling story in the form of a bio that clearly articulates your professional journey.
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Your LinkedIn “About” section and tagline that authentically communicates your professional experience and creates in-bound connections to expand your network
- LinkedIn checklist to maximize your time on the site without feeling yucky
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Content pillars and types of content/topics to jumpstart your thought leadership campaign. These can be used on LinkedIn, as contributing article topics, blogs, podcast episodes, and more.
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Identification of potential brand gaps and strategies to address them.
- Bespoke strategy and project plan to manage your brand transformation
- DIY award nomination workbook
Custom visibility plan: Based on your unique goals, I will create a custom plan to elevate your status. This plan will include a mix of strategies, including thought leadership, podcast guesting, public speaking, industry awards, board service, and more.
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Materials and lists, project timeline and tasks to take action on one tactic from your visibility plan. This can include:
o Podcast target list + pitch one-pager
o Wikipedia page
o Speaker target list + one-pager
o Community involvement suggestions, including potential board of directors
o One-year awards strategy + writing one award nomination
o Leadership program research + writing one program application
o Chamber of commerce programming research
o Ghostwriting five LinkedIn posts
o Finding + ghostwriting one contributed article